Privacy Policy

This policy governs the way AFI collects, uses, maintains and discloses information collected from you.

Last Updated: May 25, 2018

Your privacy is important to the Alliance for Innovation ("AFI", "we", or "us"). We developed this Privacy Policy to describe how we collect, use, disclose, and otherwise process Personal Data about you, including through,, and any other AFI websites or applications that link to this Privacy Policy (collectively, the “Site”). If you have any questions or comments regarding this Privacy Policy, please contact us at

1. Changes to this Privacy Policy

We may revise and update this Privacy Policy from time to time and will post the updated Privacy Policy to the Site. If these changes are material (i.e., changes we believe you will find important), we will provide notice of changes by email or by posting notice of the changes on our Site. Where required by applicable law, we will obtain your consent to collect your Personal Data.

2. What is Personal Data?

Personal Data” is information that, either alone or in combination with other information, identifies you. When we combine other information (i.e., information that does not, on its own, identify you) with Personal Data about you, we treat the combined information as Personal Data.

3. How We Collect and Use Personal Data

A. Personal Data You Provide to Us

We collect Personal Data when you voluntarily provide it to us. For example, we may collect your name, address, email address, phone number, date of birth, gender, payment information, job title, dietary information, organizations you belong to, and communications you provide to us, when you complete your online profile, submit a membership application, make a purchase such as a book or conference registration, complete a survey, send an email to us through our “Contact Us” feature, make a donation, or provide information via paper forms or in-person interactions (e.g., making a purchase at an on-site conference).

AFI uses contact information to inform you of new products, technical information and services, and upcoming events that may be of interest based on your participation in AFI, expressed interests, employment information, or industry engagement. After your membership expires, we may continue to send you occasional e-mails to provide you with offers to rejoin AFI. If you no longer wish to receive these emails, the opt-out process is described in Section 6 “Your Rights” of this Privacy Policy. You may also unsubscribe from these e-mails by following the unsubscribe instructions found within the email.

We process your email and password to enable you to securely log into the Site, and we process information regarding your role with AFI to appropriately control access to certain content. We process this Personal Data only as necessary to provide you services on the Site under our and to further our legitimate interests in protecting the Site and content.

AFI uses the information provided through membership forms to process membership applications and related requests. For example, based on your organization’s agreement to become a member, AFI processes membership in other associations; information on your involvement in AFI such as offices held, committees served on, etc.; educational background; professional background; and personal and professional references. We process this information only as necessary to provide you with the benefits of membership. We also archive membership information for historical purposes.

We allow users to post or provide content via the Site, including questions, comments, blog posts, file uploads, document submission, and wiki contributions, (collectively, “User Postings”) and you may choose to contribute User Postings to our community and on the Site. Because your User Postings are associated with your profile, they may be identifiable to us and to other users. We are not responsible for any use of the Personal Data that you may include as part of your User Postings.

We allow users to create or join groups via the Site, which may be established as a private or closed group. You may choose to join a group by submitting a request, which may require you to provide Personal Data to establish your interest, educational background, professional background, or other credential-related information. Such requests, and any activity conducted by private or closed groups through the Site may be identifiable to us and to other members of the group. We are not responsible for any use of the Personal Data that you may provide to join, or contribute to, a group on our Site.

We also use the Personal Data we collect about you to carry out our obligations and enforce our rights arising from any contracts entered into between you and us, including for billing and collection.

B. Information We Automatically Collect through the Site

We collect the following types of information automatically when you use the Site:

  • Log Information

When you use our Site, our servers automatically record information, including your Internet Protocol address (“IP Address”), browser type, referring URLs (e.g., the site you visited before coming to our Site), number of clicks, and how you interact with links on the Site, domain names associated with your internet service provider, pages viewed, and other such information (collectively, “Log File Information”). We may also collect similar information from emails sent to you which then help us track which emails are opened and which links are clicked by recipients. We use Log File Information collected from our implementation of the Site to further our legitimate interests in securing the Site by identifying potential threats and vulnerabilities, and in analyzing the effectiveness of our Site, and to improve the Site’s function and content.

  • Cookies and Similar Technology

When you use or access the Site, we use cookies and similar technologies such as pixels, web beacons, and local storage to collect information about how you use the Site. We process the information, including Personal Data, collected through such technologies to further our legitimate interests in operating the Site, enhance your experience through personalization, and help us better understand the features of the Site that you and other users are most interested in.  

Some of our service providers (described in Section 4 “To Whom We Disclose Personal Data”, below) and third parties from which we receive content use cookies or other methods to gather information regarding your use of our Site. For example, we use AddThis to allow you to easily share content on the Site through social media, and AddThis uses cookies which you can opt out of and learn more about by reading its privacy policy available at Such third parties may use these cookies or other tracking methods for their own purposes by relating information about your use of our Site with any Personal Data about you that they may have. The use of such information by a third party depends on the privacy policy of that third party. If you would like more information, please see Section 6 “Your Rights” for our contact information.

We and our advertisers (through the advertising network BlueKai/Oracle) use cookies and similar technologies to collect information for advertising purposes, such as which advertisements were viewed, how often they were clicked, and device location information to provide you with content and advertising that might be of particular interest to you. You may also request to opt-out of an advertiser’s use of cookies by visiting the Network Advertising Initiative at!/ or the Digital Advertising Alliance. If you opt out of such cookies, you will continue to receive advertisements, but those advertisements will no longer be personalized for you. For more information about Oracle’s privacy practices, see their privacy policy available at

Most browsers provide you with the ability to block, delete, or disable cookies, and your mobile device may allow you to disable transmission of device identifiers. If you choose to reject cookies or block device identifiers, some features of the Site may not be available or some functionality may be limited or unavailable. Please review the help pages of your browser or mobile device for assistance with changing your settings.

AFI does not track Site users over time and across third party websites to provide targeted advertising. Accordingly, we do not currently respond or take any action with respect to web browser "do not track" signals or other mechanisms that provide consumers the ability to exercise choice regarding the collection of Personal Data about an individual consumer's online activities over time and across third-party web sites or online services.

C. Information We Receive From Third Parties

Occasionally we may receive Personal Data from third parties such as entities or event organizers whose members or attendees may have interests that are similar to the interests of our members. We process Personal Data received from such third parties in accordance with this Privacy Policy.

4. To Whom We Disclose Personal Data

We will not disclose Personal Data about you except as set forth in this Privacy Policy or with your consent. This section describes to whom we disclose Personal Data, and for what purposes:

  • Administrative & Strategic Partners. We disclose information to the International City/County Management Association (ICMA) and Arizona State University (ASU) as partners & collaborators in research, innovation, and education. For more information about the privacy practices of ICMA and ASU, please review ICMA’s privacy policy here, and ASU’s privacy policy here.
  • Promotion Partners. We may share Personal Data and other membership information (for example: name, title, employer, mailing address, email address, business phone number, membership status, event registration status) with Promotion Partners through our promotion program. You may review a complete list of our Promotion Partners here. Your information may be used by these other organizations for discounts, such as membership and event registrations. You are not required to purchase a membership or register for an event with these Promotion Partners to access or use our Site.
  • AFI Committees, Councils, and Other Groups. By agreeing to participate on an AFI group, individuals consent for us to share their contact information with other members of the group. The members of the group agree to use such information only for limited AFI business, educational, or research purposes.
  • Our Service Providers. We employ service providers to perform tasks on our behalf and to assist us in providing the Site. For example, we employ service providers who help with (i) sending emails and maintaining mailing lists such as Informz; (ii) maintaining and developing our Site such as Abila and Attendify; (iii) hosting membership data, including Netforum and Salesforce; (iv) event registration, including RegOnline, CVent, and GoToWebinar; and (v) payment processing.
  • Corporate Partners. We may share our membership lists with our corporate partners and their customers, and inform a corporate partner of the membership status of those customers. This enables our corporate partners to contact their customers who are also a member of the Site for certain business purposes, such as participation in focus groups. We may also contact you on behalf of a corporate partner without sharing your contact information with the corporate partner.
  • Google Analytics. We use Google Analytics products (including Urchin), to help us analyze the traffic on our Site. For more information on Google Analytics’ processing of Personal Data, please see “How Google uses data when you use our partners' sites or apps.”
  • Companies Involved in Merger and Acquisition Transactions. In some cases, AFI may choose to buy or sell assets. In these types of transactions, user data (including Personal Data) is typically one of the business assets transferred. Moreover, if AFI, or substantially all of its assets, were acquired, user data would be one of the assets that is reviewed and transferred or acquired by a third party.
  • Law Enforcement, Government Agencies, and Courts. We may disclose Personal Data at the request of law enforcement or government agencies or in response to subpoenas, court orders, or other legal process to establish, protect, or exercise our legal or other rights or to defend against a legal claim or as otherwise required or allowed by law, or to protect the rights, property, or safety of a Customer or any other person. We may also disclose Personal Data to investigate or prevent a violation by you of any contractual or other relationship with us or your illegal or harmful activity.

5. International Transfers of Personal Data to U.S.

We, as the owner of the Site, are based in Phoenix, Arizona in the United States of America. We provide the Site for use only by persons located in the United States. We make no claims that the Site or any of its Content is accessible or appropriate outside of the United States. Access to the Site may not be legal by certain persons or in certain countries. If you access the Site from outside the United States and/or transmit any information or data from outside the United States into the United States, you do so on your own initiative and are solely responsible for compliance with all local laws.

By providing us with Personal Data, you acknowledge and agree that Personal Data may be transferred outside of the country from which you are accessing the Site, including transferred outside the European Economic Area (“EEA”), to the United States. Each of these countries has different privacy laws that afford varying levels of protection for Personal Data, and such laws may not be as comprehensive as those that exist in the EEA.

By registering on the Site or otherwise using our Site and services, you consent to our and our affiliates’ transmission to, and collection and processing of Personal Data about you in any jurisdiction, in accordance with this Privacy Policy.

6. Your Rights

We provide you with access to—and the ability to edit or delete—certain categories of Personal Data through the “My Account” page. Please note, your information will be displayed in our Who’s Who online directory. If you wish to have your profile removed from the directory contact us at

You may choose not to have your contact information shared with certain third parties, such as state associations, affiliates, and our partnering nonprofit organizations. You also may choose not to have your mailing information shared with our strategic partners and other private sector companies. You may change your privacy and communication preferences by going to the “Communication Preferences” area of the Site. You can access this section by navigating to “My Account” and selecting the “Communication Preferences” link in the bottom banner of your profile window.

If you would like to access, amend, erase, export (i.e., data portability), or object to or restrict the processing of Personal Data, you may submit a request to We will promptly review all such requests in accordance with applicable laws.

Depending on where you live, you may have a right to lodge a complaint with a supervisory authority or other regulatory agency if you believe that we have violated any of the rights concerning Personal Data about you. We encourage you to first reach out to us at so we have an opportunity to address your concerns directly before you do so.

California Civil Code Section 1798.83 (the “Code”) permits our users who are California residents to request and obtain from us information about the personally identifiable information, as defined in the Code, (if any) we disclosed to third parties for direct marketing purposes in the preceding calendar year. If you are a California resident and would like to make such a request, please submit your request in writing to:

Attn: Compliance Manager
411 N. Central Ave. Suite 400 
Phoenix, AZ 85004

7. Personal Data from Children

We do not knowingly collect Personal Data from children under the age of 16. If we learn that we have collected Personal Data from children, and if we do not have a lawful basis to process such Personal Data under applicable law, we will promptly take steps to delete such Personal Data.

8. Retention of Personal Data

We will retain Personal Data about you for the period necessary to fulfill the purposes for which Personal Information about you has been collected as outlined in this Privacy Policy unless a longer retention period is required by law.

9. How We Protect the Confidentiality and Integrity of Personal Data About You

We have implemented security measures to protect Personal Data from loss, misuse, and alteration. Despite these efforts to store Personal Data in a secure operating environment that is not available to the public, we cannot guarantee the security of Personal Data during its transmission or its storage on our systems. Further, while we attempt to ensure the integrity and security of Personal Data, we cannot guarantee that our security measures will prevent third parties such as so-called hackers from illegally obtaining access to Personal Data. We do not represent or warrant that Personal Data about you will be protected against, loss, misuse, or alteration by third parties.

10. Links to Third Party Websites

Our Site may contain links to third party websites. Please be aware that we are not responsible for the privacy practices of third party websites you choose to visit. If you provide any information directly to parties other than us, different rules may apply to the use or disclosure of that information. We encourage you to investigate and ask questions before disclosing your Personal Information to third parties.

11. Contacting Us

If there are any questions regarding this Privacy Policy you may contact us using the information below:

Attn: Chief Operating Officer
411 N. Central Ave. Suite 400 
Phoenix, AZ 85004